MLS Partner Resources - Down Payment Resource

MLS Partner Resource Center

Everything you need to maximize subscriber engagement, promote affordability, and help agents connect more buyers with available homeownership program opportunities.

On-Demand Agent Training Series

Give subscribers 24/7 access to affordability-focused training designed to help them better serve today’s buyers.

This self-paced learning series covers:

Down payment program fundamentals
Common myths and misconceptions
Affordability conversations with buyers
Best practices for using Down Payment Connect
Strategies for serving first-time homebuyers

Perfect for new subscriber onboarding, professional development, and affordability education initiatives.

Access the Training Series

Marketing & Subscriber Engagement Resources

Help MLS subscribers promote affordability opportunities, generate buyer engagement, and maximize the value of their Down Payment Connect tool.

Access ready-to-use resources including:

Social media graphics
Consumer-facing flyers
CTA Graphic library
Affordability-focused outreach resources

These tools make it easy for agents to start homebuyer conversations and connect more consumers with available down payment program opportunities.

Access Marketing Resources

MLS Success Toolkit

Whether you’re launching DPR for the first time, communicating subscriber benefits, or promoting affordability resources year-round, these tools can help drive awareness and adoption.

Product Guide: Learn how DPR helps subscribers identify down payment program opportunities, support affordability conversations, and connect more buyers with available homeownership programs.

Public Website Content: Ready-to-use consumer-facing content explaining DPR and down payment assistance opportunities for your MLS website.

Subscriber Website Content: Pre-written content designed for MLS product pages, newsletters, subscriber portals, and other subscriber communications.

Sample Broker Message: A customizable communication that highlights the value of DPR and encourages broker engagement and awareness.

Affordability Intelligence & Industry Insights

Stay informed about the trends shaping today’s housing market and homebuyer affordability landscape.

Explore resources including:

These resources help MLSs and their subscribers stay current on evolving affordability opportunities and market conditions.

DPR Brand Assets

Access approved Down Payment Resource branding and promotional materials for use in subscriber communications, newsletters, websites, and resource centers.

Resources include:

Please use all assets in accordance with DPR brand standards.

Need Additional Support?

Whether you’re promoting subscriber education, launching a new affordability initiative, or looking for resources to increase engagement, we’re here to help.